
From left: Young Woo, a rendering of SuperPier (Credit: Pandiscio/ QuickHoney) and Andre Balazs
Pier 57 has a new name – SuperPier – and its first three tenants, the project’s’ developer announced today. Youngwoo & Associates now can count on hotelier Andre Balazs, a rock climbing gym and a fashion retailer taking up 121,000 square feet combined, nearly half of the 270,000-square foot site. Brooklyn Boulders, the rock climbing gym, will take the biggest space, about 80,000 square feet in the watertight concrete caissons that prop up the structure.
Balazs, of the Standard Hotel fame, will operate a 25,000-square-foot beach club, and and retailer Opening Ceremony will set up shop inside “incuboxes,” or repurposed shipping containers, according to Crain’s. Opening Ceremony will take 16,000 square feet for September’s fashion week, but sources told Crain’s that their permanent store would be of a similar size.
The pier will be ready for permanent occupancy by 2015, the developers have said. Young Woo envisions the space as a haven for the creative community, as The Real Deal reported. [Press Release and Crain’s] – Hiten Samtani